Name: Optimising Communication with Digital Signage
Uploaded: 2024-06-12
Duration: 1:13
Channel: Mark McDermott
Description: Digital signage delivers immediate ROI by replacing print communication. Organisations save on print costs whilst eliminating the physical labour of updating 100+ noticeboards - a process that can take four hours for a single message change. You can push messages centrally, know they've been delivered, and manage everything from one person.

Digital signage delivers immediate ROI by replacing print communication. Organisations save on print costs whilst eliminating the physical labour of updating 100+ noticeboards - a process that can take four hours for a single message change. You can push messages centrally, know they've been delivered, and manage everything from one person.

Optimising Communication with Digital Signage

So, when customers utilize digital science for their communication, they'll often see a correlating drop in print costs. Most of the communication going out historically has been printouts going up on notice boards. So this alone can be quite costly if they're doing it, you know, using a proper print company, or even just really spending loads of paper going out to all of their many, many locations. The other aspect of this is just the physical time. So if you have a large facility, some facilities have upwards of 100 notice boards, someone needs to go around and remove a piece of paper and add in a new one. And if there's any mistakes, they have to go back and do it all again. And we've heard that process taking upwards of four hours just to change one message. And then, of course, you're never quite sure when that's been completed, or if it's even been done at all, or if any have been missed. So there is a big ROI saving immediately by able to just push those messages out onto a screen, know that they've gone out, and have them all managed centrally by just one person.

Video

Optimising Communication with Digital Signage

Key Takeaways