Name: Maximising Employee Reach with Digital Screens
Uploaded: 2025-06-19
Duration: 1:04
Channel: Mark McDermott
Description: Discover how digital screens can ensure 100% message reach within your organisation, especially for deskless and frontline workers. Learn how screens can complement and enhance your existing communication channels.

Discover how digital screens can ensure 100% message reach within your organisation, especially for deskless and frontline workers. Learn how screens can complement and enhance your existing communication channels.

Maximising Employee Reach with Digital Screens

So which digital communication channel can reach 100% of your employees? I'll give you a moment. The answer is screens. So unless you have employees who are only working remotely, if they are actually coming to your place of work at least once a week, a well-placed screen will get a message out to all of those people. It means that within a week, you can guarantee that everyone will see your message. Now, in the kind of companies we work with, often there are deskless and frontline workers who don't have a company email address. They don't have an IT login or access to the intranet or anything else. So most of the other digital channels do not have a 100% penetration rate. If you did have a screen in every location, in a well-placed setting, you can guarantee that your message will be seen by all of your workforce. Now, screens are not there to stop any other channel. They're there to help and enhance and amplify the rest of your digital channels. So it's time to include screens in your communication mix, and we're here to help you.

Video

Maximising Employee Reach with Digital Screens

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