Name: Interactive Screen Strategy at Manchester Piccadilly
Uploaded: 2025-04-24
Duration: 1:05
Channel: Mark McDermott
Description: Explore the clever use of interactivity in public spaces as seen at Manchester Piccadilly train station. A creative QR voting system engaged fans in a fun debate over Manchester's football allegiance.

Explore the clever use of interactivity in public spaces as seen at Manchester Piccadilly train station. A creative QR voting system engaged fans in a fun debate over Manchester's football allegiance.

Interactive Screen Strategy at Manchester Piccadilly

Manchester will always be red. Sorry, City fans, Bertie is not blue enough for this screen. This was seen at the Manchester Piccadilly train station following a football match. Now, some will argue it was all the Man United fans going back to London, but I thought this was quite a clever screen strategy where they asked people to vote via QR code to show whether the city was red or blue. So, it's a bit of fun. Clearly, the United fans are more engaged, more technically adept, and better looking. They can't even fill their stadium, let alone get people to vote on screen. So, clearly, the United fans were heavily engaged. I love interactivity with screens. I love people thinking a little bit more creatively in how they use screens. So, I will give this a Signs of Genius score of five out of five, because, obviously, I'm a United fan as well. If you disagree, let me know in the comments.

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Interactive Screen Strategy at Manchester Piccadilly

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