Celebrating a Decade of Digital Signage Innovation
I reflect on 10 years since David and I first publicly discussed ScreenCloud. What started as a simple prototype has grown into a platform serving over 10,000 customers with a team of 100+ people. Whilst building the product was far harder than imagined, it's been incredibly fulfilling to see our vision of screens that communicate come to life.
Key Takeaways
- Started as HTML5 content delivery prototype in 2014
- Now serving 10,000+ customers with 100+ team members
- Focus evolved to 'screens that communicate'
- Commitment to customer education and platform innovation
- Building was harder than expected but deeply fulfilling
Topics
- Startup Growth
- Digital Signage
- Leadership
- Product Development
Transcript
So, an exciting milestone. It was exactly 10 years today that my co-founder, David, and I first publicly spoke about ScreenCloud, a prototype digital signage product that Luke, our other co-founder, and the team were building. Let's take a look. It's a cloud trying to make it better or easier to connect up multiple screens and push content to them. So, in this case, we're looking to push HTML5 content because that gives us the greatest variety of things we could then do with said screens. And really looking at a whole range of devices from phones and tablets, computer screens, to just smart, inverted commas because they're really not that smart when you get under the hood, TVs. And we think that there might be something interesting here probably for retailers, large offices with multiple screens, and even small offices as well. I mean, just really any kind of company or retailer that's trying to get messages out there and wants to maybe control them from a central point and then try and do some clever things about it. It's pretty early, but we'll probably have some kind of demo by the beginning of next week or just after Easter. So, definitely looking a little bit older and certainly a bit wiser when it comes to digital signage. Building that product was way harder than we could ever have imagined, but it's also been incredibly fulfilling. We have over 10,000 customers, a fantastic team of over 100 people. And every single day, we get up and continue to innovate the platform and try and bring that vision to life. We're focused these days more on screens that communicate. This is a huge passion. And this year, we want to educate our customers even more so they can get the most of those screens in their environment. So, excited for the next 10 years. Start thinking about what the next 10 is going to bring. With that in mind, have a nice Easter.